Target Entertainment has inked a multi-region broadcast deal with Nickelodeon for pre-school series Fifi and the Flowertots and bolstered its sales team with former Steadfast and Zodiak staff.
The first 52 x 10-minute series of the Chapman Entertainment-produced show has been licensed for broadcast on the children’s channel in Europe, the Middle East, Asia, Africa, Latin America and New Zealand.
It marks the first time the animated series, which airs on Channel 5 in the UK, will be seen in some key territories, including Spain. The deal was brokered by sales manager Cecilie Olsen.
Target Entertainment, which was bought by Metrodome Distribution last August, has also hired two new senior sales executives.
Imrun Islam has responsibility for Spain and Portugal, Eastern Mediterranean, Africa and Benelux. She was most recently sales executive at Steadfast International.
Kanwal Hayer will oversee Russia and CIS, the Middle East, Israel and Asia. He was previously sales exec at Zodiak Entertainment.
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